The Strategic Sandbox

A marketing leader's value is in how they solve problems. Below are common, high-stakes business challenges. Select one to see my anonymised framework for designing and executing a solution.

"Our revenue is stagnant and customer churn is too high."

How to re-architect a recurring revenue model to improve retention, increase Customer Lifetime Value, and build a sustainable growth engine.

"Our sales pipeline is unpredictable and lead quality is poor."

How to build a systematic B2B lead generation engine that delivers a consistent volume of high-quality MQLs and fuels predictable revenue growth.

"Our teams are siloed, inefficient, and lack a unified strategy."

How to implement portfolio-level governance and operational frameworks to align teams, unlock capacity, and increase the velocity of execution.

"Marketing is a 'black box'. I have no clarity on our ROI."

How to build a full-funnel attribution engine that connects all marketing investment—including team costs—to revenue and proves value to the C-suite.

"We're in a crowded market with a dominant competitor."

How to carve out a defensible and profitable niche by competing on value and authority, not just scale or speed.

"Our brand is respected, but seen as traditional or outdated."

How to execute a strategic repositioning to become a modern, indispensable partner to a new generation of clients.

"Our traditional revenue streams are facing pressure."

How to innovate and launch new, high-margin commercial products by transforming hidden assets like audience data into monetisable solutions.

"Sales and Marketing are completely misaligned."

How to fix the disconnect between teams by building a single, unified revenue engine with shared data, goals, and accountability.

Have a Different Challenge? Ask My AI.

My strategic thinking has been codified into a custom AI model. Enter your challenge below, and the AI will generate a bespoke, three-phase framework based on my principles and experience.

Ready to Build Your Commercial Engine?

If my approach resonates with you, I would welcome the opportunity to discuss how I can apply my experience to your specific challenges.

If your email client didn't open, copy my address: davideliverino@gmail.com